Share This
Promotion
K9 Magazine’s Countdown to Christmas Calendar is now a well established favourite amongst our ever growing audience of 200,000 pet lovers.
Each year, for the past decade, K9 Magazine has been giving our readers the opportunity to win a festive hamper of cool canine gifts.
This year – 2010 is going to be our finest countdown to Christmas ever!
Why?
Well, we’ve even got an entire website dedicated PURELY to the countdown to Christmas calendar.
We’ve already lined up some fabulous offers from our commercial partners.
We’re set to invest the most we’ve ever invested on marketing and publicity for the countdown to Christmas calendar (we will be advertising it across more than 100 pet websites, reaching more than 1,000,000 pet owners PLUS, we’ll be emailing the daily product profiles to more than 50,000 pet owners.
How Does the Countdown to Christmas Work?
Each day we add a new product profile behind the door of a calendar.
Visitors access the product profile (dog toys, pet beds, leashes, collars, services etc) and read all about the positive aspects of the product in profile. At the end of the profile, readers are directed to a question – the answer to which will be contained on the pages of our partner’s own website (this guarantees that, in order to provide the correct answer, the reader must visit our partners websites each day). The question will always be related to the product or service being promoted on the day, this is a great way to build awareness about a pet product or service with a highly targeted reader.
The reader will then submit their answer via the competition entry form at the end of each calendar page.
Every day, an email will go out to all of the people who enter the competition to inform them about the new calendar entry.
As a promotional package for a pet brand this opportunity is hard to beat!
It combines the very best elements of commercial promotion, product education, direct response marketing and is directed toward an audience who are keen to buy and in the festive spirit!
If you would like to feature one (or more) of your pet products or services, we have limited availability for the countdown to Christmas calendar 2010 (launches Nov 15 and runs to Dec 15).
What you get:
1. Full profile of your product or service exclusive to one of the calendar countdown days
2. Product image to be featured on the calendar entry PLUS the homepage of the website
3. Direct link to your website running in the sidebar of all pages of the site (excluding the home page)
4. eMail out on the day when your product is being profiled
BONUS:
If you purchase more than one day on the countdown to Christmas calendar, we will give you a FREE product profile on the main PetGiftDirectory.co.uk website for an entire year!
So this package becomes more than just a seasonal marketing opportunity, you can actually benefit from a full 12-months of promotion to our audience of more than 350,000 pet owners throughout all of 2011.
So, if you’re wondering where to invest your 2010 Christmas marketing budget, we think we’ve really got the package for you! We’ll make your promotional budget go much, much further than just the buying frenzy of Christmas 2010.
Calendar Spaces Available 30 22 16 11 9
Pricing:
- 1 Calendar Product Profile = £97
- 2 Calendar Product Profiles = £147
(includes 12-months promotion on PetGiftDirectory.co.uk main site)
- 3 Calendar Product Profiles = £197
(includes 12-months promotion on PetGiftDirectory.co.uk main site)*
*Best value package at just £65.66 for each countdown to Christmas calendar entry PLUS 12-months on the main PetGiftDirectory.co.uk site – represents 14 months of highly targeted marketing for less than £15 per month!!)
[Note: If you have a video of your product and it is hosted on any of the main video sharing sites such as Youtube, we can add that to your calendar profile page too]
